Tuesday, March 18, 2008

The Sound's New Program Director

Detroit area native Jay Kruz has been named program director for Bonneville's "The Sound" WSWD-FM (94.9).

He replaces Tommy BoDean, who mysteriously left the station in January immediately after the station had its best ratings book. The Sound jumped from No. 10 to a No. 3 tie with sister station WUBE-FM (B105.1) in the 18-34 demographic in year-to-year ratings. The Sound format debuted in November 2006.

Here's the Bonneville release:

WSWD FM (94.9) announced today the appointment of Jay Kruz to Program Director.

Recently named one of broadcasting's "30 Under 30" by Edison Media Research, Jay Kruz has a diverse background with experience in New York, Detroit, Toledo, and the Cayman Islands. He has worked as a program director, air personality, imaging director, and voice-over artist. He has also been a panelist at broadcasting events including the 2007 Conclave, 2006 Michigan Association of Broadcasters (MAB) Great Lakes Conference, and the 2005 and 2007 MAB Career Builder Conference.Additionally, he has hosted educational sessions on radio for young broadcasters in his hometown near Detroit.

"The Sound is truly a unique station that stands out without resorting to gimmicks and hype. I'd like to thank Greg Solk, Jim Bryant, and Patti Marshall for the opportunity to work with a talented team who choose to take a fresh approach to creating great programming," said Jay Kruz.

"We’re excited to have Jay join our team. His left-of-center view on life and solid programming skills make him a perfect fit," said Jim Bryant, Vice President and General Manager for Bonneville International, Cincinnati.

2 comments:

  1. Why does a Jukebox need a program director ?

    ReplyDelete
  2. You obviously haven't listened.

    ReplyDelete