Coughing Up The Truth
So I've been had? As soon as I posted that blog about "Changes On The FM Dial," I get a phone call from a friend in FM radio about the my news about Gary Willis of Atlanta being named 96 Rock program director.
He reminds me that when WEBN-FM ran a contest back in 2000, when the station would give away $1,000 at the sound of a dead guy "coughing up the cash," that the dead guy's name was Gary Willis. And one of the guys behind the contest was WEBN-FM' program director Michael Walter... aka "The Dolphin."
And now I know why 96 Rock/Cumulus folks have been so cagey about the news.... and dodging any questions about Gary Willis.... just like WEBN-FM did seven years ago, when I reported that the "coughing up the cash" guy was a hoax ...
WEBN-FM veteran Michael Walter, who knows WEBN-FM inside out, is the new program director for raucous 96 Rock, WFTK-FM.
Walter worked at WEBN-FM from 1992-2004 in sales, promotion, program director and on the "Dawn Patrol" morning team. He left in 2004 for Clear Channel's Atlanta stations, and was let go last month. He knows how WEBN-FM operates.
He's ready to rock and roll. This could be a lot of fun.