Rush Limbaugh? It Must Be A Stunt
They can't be serious. Rush Limbaugh's syndicated show is replacing Gary Burbank on WLW-AM? I'm guessing it's a stunt, and that the real Burbank replacement will debut tomorrow... or Friday... or possibly Monday.
I'm still guessing that we'll hear Tracy Jones and Eddie Fingers by Monday.
Two days ago, at least Channels 5 and 9 reported Monday morning that it would be Jones and Fingers. Fingers has been missing from the WEBN-FM Dawn Patrol this week, and I'm told he's on vacation. Nobody else is talking at WLW-AM....
I still consider Limbaugh a stunt. Clear Channel owns Limbaugh, so they could easily arrange this. And this puts a little space between Burbank and his actual replacement, so there's maybe less of a comparison. Just my hunch.
As Darryl Parks says, radio is all about ratings and revenue.... and I'm guessing WLW-AM can generate more revenue with a local show and local commercials 3-6 p.m., in afternoon drive than Limbaugh.